How digital media businesses are successfully integrating e-commerce as a new revenue stream — and how brands can benefit (AMZN, SNAP, FB, GOOGL, EBAY, WMT)
This is a preview of a research report from Business Insider Intelligence. Current subscribers can read the report here.
Business Insider IntelligenceConsumer habits are shifting to digital, driving massive changes in how people access media content as well as how they shop for products and services.
As e-commerce grows and takes greater share of total retail sales, digital media companies are increasingly pursuing new sources of revenue growth by incorporating e-commerce into their platforms and businesses in response to fundamental challenges they each face.
See the rest of the story at Business Insider
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